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Consumer Marketing Graduate (MBA) Internship- Marketing & Product Analytics

Location: 

Akron, OH, US

Company:  Goodyear

Requisition ID: 113711 
Sponsorship Available: No 
Relocation Assistance Available: Yes 

Goodyear. More Driven.

 

 

 

Consumer Marketing Internship - Content Marketing

 

 

Company Information

Goodyear is one of the world's largest tire companies. A Fortune 500 company, we employ approximately 72,000 people and manufactures its products in 57 facilities in 23 countries around the world.. We have built our foundation on a commitment to forward-thinking innovation, and our industry-leading new product engine helps us bring new products to market that feature the latest advances in materials and technologies. At Goodyear, we embrace the diversity of our workforce and value the contribution of our associates. We strive to provide associates with a safe work environment, the resources they need to do their jobs and ample opportunities for growth. These objectives, coupled with competitive compensation and benefits, allow us to foster an environment where associates can work to achieve their full potential and contribute to the company's success. For more information, go to www.goodyear.com/ corporate.

 

 

Graduate (MBA) Internship Opportunities

The Consumer Marketing Graduate Internship Program provides graduate level students with a unique opportunity to apply their training, business acumen, demonstrated leadership and creative thinking skills as they work on impactful projects focused on solving challenging business problems. In the process, contributing to Goodyear’s rich history of innovation, market competitiveness and profitability.

The program is part of our Early Talent Pipelining initiative and allows interns to enhance relevant marketing skills, provide significant exposure to senior leadership and lay the foundation for successful participants to launch their careers as potential future Goodyear leaders.

 

Marketing & Product Analytics Internship

The Marketing & Product Analytics Intern will work closely with Product Managers, Marketing Managers, Data Scientists and Analysts to help develop processes and methodologies to more efficiently collect and pull together large data sets in order to analyze product performance, marketing performance and market trends. Additionally, this will also be incorporated into the testing of hypotheses to help shape go-to-market strategies. The intern will play a key role in helping to create insightful/automated reporting dashboards to analyze and track product performance, marketing performance, trends, and identify optimization opportunities. Finally, the intern will also be responsible for developing product feedback processes and assist in market research.

 

Qualifications

  • Minimum 3.0 overall GPA 

  • You must be a first-year student currently pursuing a full-time MBA or master’s degree in Statistics, Mathematics, or related discipline and able to commit to working for 10-12 weeks during Summer 2023

  • Graduating December 2023 onwards with intent to return to the degree-program after the completion of the internship

 

Additional Qualifications and Desired Attributes

  • Demonstrated leadership skills and consistent demonstration of a bias for action

  • Excellent analytical capabilities and highly developed business acumen

  • Strong problem-solving skills and ability to consistently think strategically

  • Demonstrated experience in project management and ability to integrate insights from multiple data sources and weave into an integrated insights story that leads to business actions

  • Ability to work independently while ensuring multiple priorities are balanced and at the same time, comfortable working collaboratively across multiple teams

  • Superb presentation skills and the ability to communicate effectively with multiple stakeholders

  • Fully proficient in the Microsoft Office Suite with experience using Business Intelligence and Visualization tools (Tableau or Power BI) strongly preferred

  • Knowledge of SQL, Python, R is an asset and data mining experience with ability to find trends and patterns within large data sets strongly preferred

  • An undergraduate degree in Mathematics or Statistics is a plus or completion of advanced classes in these areas


To Apply

It is required that you go to goodyear.com/careers to create your candidate profile in order to be eligible for this position.  Applicants must be legally authorized to work in the U.S. Goodyear is an Affirmative Action and Equal Opportunity Employer.

 

 

Goodyear is one of the world’s largest tire companies. It employs about 72,000 people and manufactures its products in 57 facilities in 23 countries around the world. Its two Innovation Centers in Akron, Ohio and Colmar-Berg, Luxembourg strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate

Goodyear is an Equal Employment Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to that individual's race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender identity, age, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

 

If you need reasonable accommodation to complete the online application, or any other part of the employment process, please contact the Goodyear Candidate Care Line at 330.796.4500.

 

Click here for more information about Equal Employment Opportunity laws, and here for additional supplementary information. 

 


Nearest Major Market: Akron
Nearest Secondary Market: Cleveland

Job Segment: Marketing MBA, Product Marketing, MBA, Data Mining, Business Intelligence, Marketing, Management, Technology

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