Mickey Thompson MA Program Manager

Requisition ID: 125772 
Sponsorship Available: No 
Relocation Assistance Available: No 

Goodyear. More Driven.

About the Position

The Mickey Thompson Marketing Alliance (MTMA) Program Manager leads the go-to-market strategy as it relates to MTMA Dealer Program. This position manages all facets of the program, including communication, administration, relationship building, marketing, and product awareness. In addition, this role is the primary owner of the relationship with 360 Insights, the external vendor that facilitates the program. The incumbent will also track competitor programs and promotions relative to the market.

This role will be located at the Mickey Thompson headquarters in Stow, OH.

Primary Responsibilities

Oversight of MTMA Program

• Oversee dealers and retailers associated with the program
• Create promotions to distribute to customers and members
• Work closely with Mickey Thompson Sales team
• Review the program yearly to insure it remains competitive in the market
• Consistent awareness of the industry and competitor associate dealer programs 

Administration of the MTMA Program

• Manage the dealer database
• Primary contact person for 360 Insights to conduct bi-weekly meetings
• Manage payouts that each member receives and troubleshoot issues as they arise
• Create requests with Finance team for quarterly payouts

Mickey Thompson Marketing Needs

• Ensure that each Marketing team member has the marketing material needed
• Update marketing material to keep it current and relevant

Member Relationship Building

• Maintain a relationship with all members to help drive engagement, grow sales, and provide market research
• Plan trips to visit member locations to ensure they have appropriate marketing and sales material
• Help solve member issues, follow-up with members after visits, and keep active touch-points

Product Engagement

• Remain knowledgeable of all Mickey Thompson product and be prepared to answer member questions/assist in product issues

Required Education and Experience

• Bachelor’s degree in business or related field, or in lieu of degree 10 or more years of experience in Customer Development. Master’s degree desired.
• 5 or more years of experience in Customer Development
• Experience in sales/marketing associated with program initiatives
• Experience in Marketing - Desired
• Exposure to multiple channels and facets of the organization - Desired

Desired Skills and Abilities

• Experience in selling or a demonstrated ability to have positive inter-relationships with customers
• Analytical skills and the understanding of marketing/business principles
• Outstanding leadership and organizational skills
• Excellent communication skills and problem-solving ability
• Conflict-resolution skills
• Proficient computer skills, including Microsoft Office, SAP, and Enterprise Data Warehouse (EDW)

About The Goodyear Tire & Rubber Company 

Goodyear is one of the world's largest tire companies. It employs about 68,000 people and manufactures its products in 53 facilities in 20 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate. 

Goodyear is an Equal Employment Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to that individual's race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender identity, age, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.

If you need reasonable accommodation to complete the online application, or any other part of the employment process, please contact the Goodyear Candidate Care Line at 330.796.4500.

Click here for more information about Equal Employment Opportunity laws, and here for additional supplementary information.