Marketing Specialist Greece (maternity cover)

Location: 16 Kifisias Avenue, 3rd Floor, Abelokipi, Athens

Working model: hybrid work arrangement 

This is a maternity leave cover position (fixed term contract for 12 months)

The opportunity:

As a Marketing Specialist, you will:

• Support the execution of the local Marketing plan, in line with the EMEA Commercial Marketing strategy and the local market requirements.
• Understand the local market requirements (end-users, business partners, internal teams) working closely with MRI and sales departments and adapt the execution of the central and local Marketing strategy accordingly.
• Support proper execution of centrally & locally-driven campaigns, programs, activities and events working closely with relevant local Goodyear stakeholders.
• Localization of relevant digital content (website, blog, social media…) and execution of their distribution through the relevant channels and to the relevant target groups.
• Contribute to the achievement of the local sales, SOB and profitability objectives with the proper execution of centrally or locally designed Marketing and Sales actions and programs.
• Measure the ROI of Marketing campaigns and events reconciling cost and business generated. Report campaign/events results to Marketing Manager and/or Regional team.

To join our team, you will need:

• Bachelor's degree in Marketing Management or Business area.
• Minimum 3 years of experience in a marketing role with clear focus on Digital & BTL activities.
• Thorough knowledge of digital marketing; Digital Analytics tools (Google AdWords, Analytics); search engine marketing (SEO / SEM), display advertising, social media marketing, and cross-channel marketing.
• English and Greek language- proficient level (spoken and written)
• Excellent Communication Skills
• Analytical skills and Attention to Detail
• Time and project management skills

Join us and Enjoy: 

• Competitive Salary package and Bonus plan
• Private Medical Insurance
• Hybrid way of working, with a mix of Work from Home and days in Office
• Diverse International working environment offering new internal position opportunities
• Feeling inspired to realize your full Potential
• Great development opportunities in one of the world’s largest tire companies with global footprint and recognition.

Goodyear is one of the world's largest tire companies. It employs about 71,000 people and manufactures its products in 55 facilities in 22 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.