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Marketing Communications Manager

Location: 

Taguig, 00, PH

Company:  Goodyear

Location: PH - Philippines - A510   
Goodyear Talent Acquisition Representative: Katrena Austria Calimag
  
Sponsorship Available:  No

Relocation Assistance Available: No 

Job Responsibilities:

  • Conceptualizes, develops, implements and manages all internal and external communications programs that link to, support, and help achieve the business units' (PBU) objectives.
  • Builds Goodyear Philippines' brand equity and footprint across all relevant communications channels (traditional ATL/BTL and digital) to increase awareness, preference, trial and loyalty for its products and services.
  • Maintains consistency and high-quality standards of execution for all communications programs and tactics in GY Philippines markets.
  • Builds Goodyear Philippines' corporate profile through external PR platforms (including executive visibility, financial outreach, and innovation), while leading the development and execution of communications plans that address crisis situations and significant threats to business continuity.
  • In partnership with HR, drives internal communications strategy and deploys various global and regional campaigns that improve associate engagement, increase alignment to business strategy and promote adherence to the highest ethical standards.
  • Ensures alignment for all communications plan elements (branding, strategy, messaging, visual imagery) to Goodyear global standards and processes.

 

Job Requirements:

  • At least 3-5 years in FMCG or technology communications role in a senior managerial capacity in the related field
  • With additional 3-5 years of experience working in an external communications (advertising, PR, digital) agency preferred.
  • Demonstrates mastery of the Marketing competencies
  • Knowledge in marketing facets and operations, ability to do forecast/planning and analysis
  • With good interpersonal relationships, the ability to decide independently based on specific guidelines and policies

#LI-hybrid 

 

Goodyear is an Equal Employment Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to that individual's race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender identity, age, physical or mental disability, ethnicity, citizenship, or any other characteristic protected by law.

 

Goodyear is one of the world’s largest tire companies. It employs about 72,000 people and manufactures its products in 57 facilities in 23 countries around the world. Its two Innovation Centers in Akron, Ohio and Colmar-Berg, Luxembourg strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate


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